Archive for April, 2009

Is it Kumo or Bing? Microsoft’s new Search…

The blogging world seemed content that Kumo.com was to be the name of Microsoft’s new Google search killer, but now word is being spread that Bing.com is still hot in the running. Personally, I think “bing it” is better than “kumo it”, but I also think they both suck.

If anyone at Microsoft is reading this, remember: part of the reason Google grew so fast was because people liked to say “google it”. Neither “kumo it” or “bing it” are in that class; “kumo” is too hard to say compared to “google”, and “bing” is easy to say but just a lame word. Delay your launch until you get the name right, because you may never get a second chance…